Embed location data into your photos
Add latitude/longitude, business name, tags and SEO metadata to your JPEG photos. Completely free, no sign-up required.
What is photo geotagging?
Geotagging embeds GPS latitude and longitude coordinates into a photo's EXIF metadata, so the information about where the image was taken travels inside the file itself. For photos you upload to your Google Business Profile, this location data helps associate the image with your business's real address.
Why does it matter for local SEO?
Adding accurate location tags to your business images produces signals that are consistent with your location on the map. Using original, geotagged photos instead of stock images is one of the factors that supports your profile's trust and relevance in local search.
How does the geotag tool work?
1. Upload your photo
Select a JPEG/JPG photo. The entire process runs in your browser; your file is never sent to a server.
2. Enter location and details
Enter the latitude/longitude coordinates of where the photo was taken, plus business name and tags. All fields are optional.
3. Download the geotagged photo
Download the JPEG with embedded EXIF data to your device, then upload it wherever you like — for example, to your Google Business Profile.
Frequently asked questions
Is the geotag tool free?
Yes. The tool is completely free and requires no sign-up to use.
Are my photos uploaded to a server?
No. The EXIF processing happens entirely in your browser, on your own device; your photos are never sent to us or stored.
Which file formats are supported?
GPS/EXIF writing is currently supported for photos in JPEG/JPG format.
Does a location tag guarantee my Google ranking?
No. Geotagging alone does not guarantee rankings. Accurate location data is just one of the signals that contributes to local SEO, alongside original content, a complete business profile and regular updates.