Atlas Digital
Atlas Digital
LOCAL VISIBILITY REPORT

Latest scan · September 29

“coffee shop near me” · 81 points · 2 km

Each dot is one search; the darkest are the top 3.

Top 34–67–1011–20

Moka Coffee House

September 2026 · monthly report

Prepared for

Moka Coffee House

Hyde Park, Austin

Prepared by

Atlas Digital

hello@atlasdigital.example

Period

September 1–30, 2026

Issued October 29, 2026

Confidential · Prepared only for Moka Coffee House.Measurement data: Localghost
Atlas Digital
LOCAL VISIBILITY REPORTSeptember 2026

Moka Coffee House

Hyde Park, Austin · month 2 of our work · started August 4

Analysis score58 at the start

Since August 4, the map points where you're in the top 3 rose from 4 to 16, and phone calls rose from 18 to 26 a week.

On the map, before and now

“coffee shop near me” · 81 points, 2 km · each circle is a search run from that point

August 4 · start

In the top 3: 4 points

September 29 · latest scan

In the top 3: 16 points

16 pointsin the top 3 (at start 4)
65 pointsmoved up, 9 moved down
2 businessesahead of you (at start 5)

Green = top 3 · number = your position at that point

Phone calls

26/ week

before 18▲ 43%

Directions

76/ week

before 56▲ 37%

Views

1,385/ week

before 1,065▲ 30%

Review reply rate

73%

before 56%+17 pts

Highlights this month

  • 11 indicators improved; the service list grew from 3 to 9 services.
  • Businesses ahead of you for “coffee shop near me” went from 5 to 2.
  • Direction requests rose from 56 to 76 a week.

In October

Oct 2

The “Our weekend breakfast menu is new” post goes live on your Google profile

Oct 6

“coffee shop near me” recurring map scan (81 points) and comparison

+2 more

Suggested first task: Website.

In this report

  1. Customer actions
  2. Profile and reviews
  3. Visibility on the map
  4. Work and plan
Atlas Digital
Measured by Localghost · every number comes from Google and map scans
2

Customer actions

Moka Coffee HouseSeptember 2026

Measured by Google, weekly average · 8 weeks before the start vs September

Phone calls

Before
September
18 → 26▲ 43%

Directions

Before
September
56 → 76▲ 37%

Website clicks

Before
September
—None this period

Views

Before
September
1,065 → 1,385▲ 30%

Total actions, week by week

Calls + directions + website clicks · shaded area = our work period

Work started · Aug 4Average before 74115Jun 8Jul 6Aug 3Aug 31Sep 28

Searches that found you

Searches that showed your profile on Google Maps and Search · September vs August

  • “coffee shop near me”1,211 → 1,434▲ 18%
  • “moka coffee house”Brand819 → 948▲ 16%
  • “coffee shop hyde park”615 → 780▲ 27%
  • “pour over coffee”411 → 499▲ 21%
  • “coffee near me open now”340 → 453▲ 33%
  • “cafe to work from”271 → 345▲ 27%
  • “brunch hyde park”101 → 134▲ 33%
Atlas Digital
Measured by Localghost · every number comes from Google and map scans
3

Profile and reviews

Moka Coffee HouseSeptember 2026

Start (August 4) vs the end of September · every measured change

What improved on the profile

  • SEO analysis score58 → 70
  • Review reply rate56% → 73%
  • Reviews awaiting a reply56 → 37
  • Total reviews126 → 137
  • Average rating4.7 → 4.8
  • Published Google posts15 → 18
  • Services in the service list3 → 9
  • Photos uploaded by the business18 → 34

Also improved: business description 140 → 312 characters · additional categories 1 → 2 · profile protection Off → On

Unchanged: offers 2 · social media links 1 · directory listings (matching you) 11

Reviews

As of September 30

4.8

137 reviews · 6 new in September

5★105
4★21
3★6
2★2
1★3
Review reply rate56% → 73%
Reviews awaiting a reply56 → 37
Time to first replymedian 19 hours

Against the top 5 in your area

You137 reviews
Top 5 median234 reviews

New reviews, month by month

Last 6 months · months since we started are in color

  1. 2Apr
  2. 3May
  3. 4Jun
  4. 5Jul
  5. 6Aug
  6. 6Sep

What does this mean?

Your rating (4.8) is above the median of the top 5 in your area (4.6). Since we started, about 6 new reviews have come in a month; before that, 3.5.

Atlas Digital
Measured by Localghost · every number comes from Google and map scans
4

Visibility on the map

Moka Coffee HouseSeptember 2026

81 points, 2 km · start scan (August 4) vs latest scan (September 29)

  • “coffee shop near me”

    In the top 35% → 20%
    Average rank9.6 → 6.0
  • “coffee shop hyde park”

    In the top 31% → 11%
    Average rank11.3 → 7.7
  • “pour over coffee”

    In the top 30% → 1%
    Average rank15.3 → 11.0

By distance

Points where you're in the top 3, by distance from your business · “coffee shop near me”

  • Up to 0.5 km2 / 3 points
  • 0.5 – 1 km6 / 8 points
  • 1 – 2 km7 / 38 points
  • 2 – 3 km1 / 32 points

By direction

NW2/12
N4/8
NE1/12
W2/8
You1/1
E0/8
SW3/12
S1/8
SE2/12

Up to 1 km, you're in the top 3 at half the points or more. Directions where you're never in the top 3: east (Roastery Lab).

Businesses ahead of you

“coffee shop near me” · ranked ahead of you in the latest scan (September 29)

BusinessTop 3RatingReviews
Roastery Lab72%4.7599
Bean & Bar47%4.5380
Moka Coffee House (you)20%4.8137

Businesses ahead of you went from 5 to 2.

Businesses you've passed: Mornings Coffee, Pour & Co., Corner Coffee (ahead of you at the start)

Compared with your strongest competitor

Roastery Lab · weekly competitor analysis (September 28); the competitor's Google profile, photos include customers'

  • New reviews per month5.6You14.1Competitor
  • Review reply rate88%You58%Competitor
  • Photos on Google58You214Competitor
  • Categories (primary + extra)3You5Competitor
Atlas Digital
Measured by Localghost · every number comes from Google and map scans
5

Work and plan

Moka Coffee HouseSeptember 2026

Work done in September, by type · October plan · what we need from you

  • Review replies

    26 reviews were replied to during September; 37 reviews are awaiting a reply at the end of the month.

  • Google posts

    “A calm corner to work in Hyde Park” (Sep 9) · “New beans: Ethiopia Guji” (Sep 16) · “Fresh cold brew every day” (Sep 23) · “Our weekend breakfast menu is new” post scheduled for October 2

  • Photos

    7 interior, 6 food & drink, 3 exterior (Sep 17)

  • Profile edits

    Additional categories went from 1 to 2 (Sep 3) · Your service list grew from 3 to 9 services (Sep 10)

  • Measurements

    “coffee shop near me” recurring scan: in the top 3 at 20% of points (at start 5%; Sep 29) · “coffee shop hyde park” recurring scan: in the top 3 at 11% of points (at start 1%; Sep 29)

  • Other work

    QR review cards placed on the tables (Sep 16)

October plan

Scheduled work, with dates

  • Oct 2The “Our weekend breakfast menu is new” post goes live on your Google profile
  • Oct 6“coffee shop near me” recurring map scan (81 points) and comparison
  • Oct 6“coffee shop hyde park” recurring map scan (81 points) and comparison
  • Oct 15Photo shoot: new menu and the bar

Ongoing: Profile protection · weekly directory scan · recurring map scans

What we need from you

  1. Recent photos of the bar and seating area (daylight, landscape).

  2. Current prices for the weekend breakfast menu.

  3. Let us know in advance if your hours change on public holidays.

About the data: calls, directions, website clicks, views and search terms are measured by Google Business Profile; map positions come from real searches run at the chosen points; profile changes are dated on the day they were measured. No number in this report is an estimate.

Questions?

hello@atlasdigital.example · atlasdigital.example
Atlas Digital